November 2nd, 2011 by Kelly Robbins
The difference between doing “good enough” and “your best” is an interesting thing to look at particularly when it comes to business. You may have to think for just a second about the difference (I know I did) and then it’s easy to move on to the next thing because you intellectually understand the concept.
However, you have to be careful here because you can understand a concept but not be practicing the action you think you are — a look at the results you are receiving will show if you are giving your best. Good enough and your best are energetically different and a quick look at your bank account and your calendar will tell you which you are doing on a daily basis.
Listen to this week’s podcast and learn how to find areas of your business where you are doing “good enough”.
Take your freelance copywriting career to the next level, or find out if it is for you by completing our Copywriter Discovery Package and scheduling a complementary review with Kelly Robbins,MA, here.
Happy Copywriting!
Kelly Robbins, MA
www.TheCopywritingInstitute.com/10Kcopywriter
www.Facebook.com/TheCopywritingInstitute
www.youtube.com/CopywritingTraining
303-460-0285
August 16th, 2011 by Kelly Robbins
Freelance copywriters can learn a lot from Harry Potter. The lesson is not in wizardry or how to save the world, but in how important having a single focus and manic determination is to achieving success.
This week’s Sounds of Copywriting looks at three traits Harry Potter excelled at that ensured his success…
Kelly Robbins
www.TheCopywritingInstitute.com/10Kcopywriter
www.facebook.com/thecopywritinginstitute
www.Youtube.com/copywritingtraining
August 5th, 2011 by Kelly Robbins
This week we are talking about selling copywriting. How many copywriting projects do you bid on a week? How many of those do you win? What is your win ratio?
Business owners must embrace sales and master the gifts of selling. Know that sales is something you do FOR someone, not TO them. Your copywriting skills are a gift.
The Copywriting Institute.com
http://thecopywritinginstitute.com/10Kcopywriter.html
May 18th, 2011 by Kelly Robbins
I have spent the last 2 weeks speaking with dozens of copywriters interested in taking control of their lives and proactively growing their business. While these copywriters may be great writers, what they aren’t doing is making money and attracting new clients. They are falling into the trap of doing what everyone else is doing rather than doing their own thing. They are stuck in a box of limited thinking using tools they are comfortable with.
Listen to today’s podcast and learn what the copywriters that are struggling are doing and what the ones making money are doing. It’s NOT what everyone is telling you to do!!
About the Author
Founder of The Copywriting Institute and A Marketing Connection, Kelly Robbins, MA, is an award winning author, copywriter, intuitive consultant and healthcare marketing coach/consultant. Kelly is a blogger for both Chiropractic Economics and Massage Magazine and created the Build Your Copywriting Business program as well as the Learn the Ropes Copywriting Series of courses. Kelly also publishes The Copywriting Connection a free e-zine on copywriting and business building tips. Visit www.TheCopywritingInstitute.com to receive your free report and 1 hour audio download, “6 Things Every Copywriter MUST Know to Make High Profits in Copywriting —fast” at www.TheCopywritingInstitute.com or call 303-460-0285 begin_of_the_skype_highlighting 303-460-0285 end_of_the_skype_highlight
April 22nd, 2011 by Kelly Robbins
If you’ve been having trouble reaching your goals and creating the business and life you desire, odds are you will find several self-sabotaging behaviors ruining your success. Self-sabotage, by definition, is thoughts, feelings and actions that block your success by working against your own self-interests. Only a crazy person would consciously sabotage their own success, right? The thing is you are probably not sabotaging yourself consciously. All of this is happening underneath your radar in your subconscious. This is the first thing we need to work through, recognizing those self-sabotaging behaviors.
This week’s podcast delves into some of the most common self-sabotaging behaviors business owners make when it comes to their marketing and growth.
About the Author
Founder of The Copywriting Institute and A Marketing Connection, Kelly Robbins, MA, is an award winning author, copywriter, intuitive consultant and healthcare marketing coach/consultant. Kelly is a blogger for both Chiropractic Economics and Massage Magazine and created the Build Your Copywriting Business program as well as the Learn the Ropes Copywriting Series of courses. Kelly also publishes The Copywriting Connection a free e-zine on copywriting and business building tips. Visit www.TheCopywritingInstitute.com to receive your free report and 1 hour audio download, “6 Things Every Copywriter MUST Know to Make High Profits in Copywriting —fast” at www.TheCopywritingInstitute.com or 303-460-0285.
March 17th, 2008 by Kelly Robbins
In this edition, we focus on asking questions you should ask yourself or your client in order to figure out who an ideal client is. When writing copy for either yourself or your client, you should be writing to that one ideal client. It is vital to figure out WHO that perfect/ideal client is before you begin writing.
March 17th, 2008 by Kelly Robbins
This week Kelly discusses the importance of creating passive income streams in your copywriting business.
March 17th, 2008 by Kelly Robbins
Kelly interviews Peter Fogel on techinques to build your copywriting business through public speaking.
You can visit Peter’s website at: www.peterfogel.com
March 17th, 2008 by Kelly Robbins
Beth Ann Erickson, co-owner of Filbert Publishing and the editor of Writing Etc, publishes books for writers and copywriters. In this podcast, she shares her insider tips for becoming a published author.
